Archive of Social Media

How to Market Your Business Like Google Thumbnail

How to Market Your Business Like Google

In Jeff Jarvis’ 2009 book, “What Would Google Do?”, he presents the case that companies like Google are creating new and innovative ways to use the Internet while at the same time, they are revolutionizing how businesses think and work. Let's face it, Google is a cool company and we could learn a lot from the company that gives away 90% of its products and services while still making billion

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Your 30 Day Plan for Social Media Success Thumbnail

Your 30 Day Plan for Social Media Success

Social media marketing and the businesses that utilize it understand that this it is not a fad and it is here to stay. The strategies used by successful organizations are becoming more and more sophisticated every day. More small businesses are beginning to understand how to best leverage online tools and how to build a network of fans, friends and followers that can be inspired to support their b

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How to Attract More Referrals and Get People Talking About You Thumbnail

How to Attract More Referrals and Get People Talking About You

Most businesses would say that word of mouth advertising is powerful and could make or break a company's success. But if asked about their referral system, or ask to share who their best referrals come from, most businesses can't provide an answer because they have no a way of tracking their referrals. As a business owner I have learned that you should always know exactly how many leads, custome

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Online Marketing Lessons Learned from Successful Companies Thumbnail

Online Marketing Lessons Learned from Successful Companies

You may have the world's greatest product or service but you can't wait on customers to come and beat down your door. You have to be proactive and engage with them online. You can go where they your prospective customers are...on social media and their mobile devices. Almost two billion people visit the Internet annually (239 million in the United States) and Social Media is now the #1 online acti

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